
I'm Annie Flanzraich,
and this is my manifesto.
I believe in compelling content.
I believe in engaging audiences.
I believe in over-the-top events.
I believe in community partnerships.
I believe in developing new, sustainable revenue.
I believe in questioning.
I believe in innovation.
And I believe all those ideas thrive together.
I’m an editor.
I’m a writer.
I’m an event planner.
I’m a journalist.
I’m a people connector.
I’m a nexus.
I’m a spreadsheet acolyte.
I’m a process junkee.
I’m an organizer.
I’m a teacher.
I’m a reader.
I’m an eternal student.
I’m a wanna-be wonk and fashionista.
I’m an aesthetic seeker.
I’m a big-picture thinker.
I’m a details devotee.
I believe in lists.
I believe in ideas.
Want to believe with me?
Pertinent Details
-
Location Reno, Nev.
-
Reading: The Fire Starter Sessions, Danielle LaPorte
-
Listening to: Many Beautiful Things, Sleeping At Last
-
Dreaming about: Exploring Scotland
-
Email: hello@annieflanz.com
Chief Everything Officer
◆ Bachelor of Arts in journalism, minor in American history
Seattle Bureau Reno, Nev. Las Vegas Las Vegas
Experience
Flanz Writes
2016-Present
Editorial and strategic writing, editing, content strategy, content marketing, ghost writing, fixing, editrixing and event planning services. More details at flanzwrites.comRGJ Media
2011 - 201582,000 daily • Reno, Nev.
Creative Development Manager
Worked collaboratively with management to design, direct, develop and deliver a comprehensive portfolio of websites and projects, community partnerships and events to support the company’s strategic and operational goals.
◆ Lead team of editors, designers and web strategists to produce 75 publications and online efforts to ensure more than $2 million of revenue per year
◆ Collaborated with company leadership to own and drive strategy for high-profile, high-growth digital marketing asset, Reno.com
◆ Managed project expenses and workflow to ensure that deadline and budgets are met
◆ Worked from a ground-up level to implement innovative revenue and content solutions
◆ Managed, directed and developed partnerships and sponsorships that grow RGJ Media’s reach and profitability by strengthening community relationships and increasing engagement with the company’s content, products and overall brand and mission
◆ Worked collaboratively with company leadership to develop, plan and execute profitable and successful community events that align with company goals and budgets
RENO Magazine Editor
◆ Developed, assigned and oversaw RENO Magazine’s content strategy based on audience profile that aligns with the goals of the sales department and the company
◆ Engaged community via social media, doubling Facebook likes and implementing new tools
◆ Developed and executed new content strategy and design for RENO Magazine’s print and web platforms, resulting in uptick in readership and revenueTahoe Daily Tribune
2009 - 201110,000, 3x week • South Lake Tahoe, Calif.
Managing Editor
◆ Led and developed a team of creative, collaborative journalists through several new hires and nurtured existing staff
◆ Edited special projects, including growing twice-yearly glossy visitors magazine to almost twice its previous size
◆ Reinforced publication’s reputation and voice in the community via editorials, networking and co-founded a new local young professionals group
◆ Updated website almost 20 times a day with local and regional content to facilitate an average of 500,000 page views per month
◆ Directed, coordinated and communicated with more than 20 freelance and community contributors
◆ Pioneered new communication system to connect multiple newsrooms and leverage resources as part of Swift Communications Innovation Team
Awards during leadership: Best Investigative or In-Depth Series, Best Information Graphic, Best Feature Story, Best Page One Design and Best Feature Photo by the Nevada Press Association (2011) and First Place Feature Story by the California Newspaper Publishers Association (2010)North Lake Tahoe Bonanza
2007 - 20096,000 weekly • Incline Village, Nev.
News Editor
◆ Led and organized large projects including special sections and community forums
◆ Assisted in managing newsroom, including budgets, story execution and news staff
◆ Covered Lake Tahoe environment, county government and bi-state federal management agency
Award recipient: Nevada Press Association 2009 Outstanding Journalist, Journalist of Merit, Community Service, Explanatory Journalism, Feature StorySkills
Writing and Editing
SEO and SEM
Adobe CS (InDesign, Illustrator, Photoshop)
Rich Media Editing
Event Planning
Photojournalism with DSLR cameras
Education and Internships
University of Nevada, Reno
2003 - 2007
◆ Editor in chief of university newspaper, The Nevada Sagebrush (2005-2007)
◆ Honors courses
◆ Member of Society of Professional JournalistsAssociated Press
2007RGJ Media
2006Las Vegas Sun
2005Nevada Broadcaster’s Association
2002 - 2003